Avoid These 5 Mistakes When Choosing an International E-Commerce Platform


Are you a newbie in the e-commerce industry and want to start an online business? If yes, this is a good idea. All you need is a site to market your products, a computer or a smartphone and internet access. With this, your business will reach a massive number of customers, and you will increase sales. To make your site look professional in a way that it will attract customers, you need to use an international e-commerce Solutions.

 These platforms have advanced features that will enable your site to offer many and secure services to your customers. However, choosing the right platform is not easy. As you know, this business world is full of mistakes. Entrepreneurs make these mistakes which leads to losses and diminishing their businesses. Here are 5mistakes you need to avoid:

diminishing their businesses

Failure to understanding the advanced features of the platform

The best international e-commerce platform has advanced features and will provide different and high-quality services to your customers. Most entrepreneurs ignore these features hence ending up with frustrations in their business. Every feature is crucial to the success of your business. Thus, before you purchase a platform, you need to research on basic features of the best international platforms. Business owners will concentrate more on the payments option features forgetting that other features such as SEO, customer support, security, integration, and mobile friendliness are crucial.

Basing your decision only on price

Because many entrepreneurs are always after free platforms, people have come up fake with platforms that will make you create a sketchy website which will lead to frustrations. However, not all free international e-commerce platforms will frustrate you. Some have features that will enable you to create a unique and professional website. When choosing a platform, consider its feature but not the price. If your objective is to have a successful business, you need to choose a unique way to offer better services than your competitors.

Not defining your requirements clearly

Every entrepreneur’s goal of selecting an international e-commerce platform is to meet the business needs.  Before you select the platform, you need to have a plan. Analyze the problems that the platform will help you solve. With this, you will choose a platform with features to solve the problems. Also, figure out the services that you will need to offer to your customers. Analyzing your goal will enable you to choose a platform that will help you to achieve them.

Selecting a platform based on your preference but not the customers’

An international e-commerce platform performs many tasks. It does not only attract customers with its templates but offers great services. As you are aware, the design of your site can attract customers, but the services it offers may not drive him/her make a purchasing decision. In this essence, you need to know your customers’ expectations and select a platform that aligns with them.  Also, consider a platform that can adapt to changing business plans and customers’ demands.

Having a poor customer service

Creating a site with poor customer service is a common mistake for many entrepreneurs. They take the customer support as a feature of less importance. They forget that this feature is one of the customers’ considerations to decide whether to purchase your products or not. Hence, select an international e-commerce platform with an effective customer support.

What Our Custumers say

Since October 2016 I am a customer and I am more than compliant of the service, the very special attention, the quality of service excellent and the support very but very good and I always recommend them since my site has never had problems thanks to you.- From I am already very grateful for all the attention they gave me.

Lizzie Thompson


I have also been a customer for a few years and have always solved the technical problems in a very professional way. Problems always arise everywhere, but the customer service is exquisite and I do not change it. Thank you very much!

Emma Velasquez

Wrapping up

As you can see, these mistakes can negatively affect your business. Avoiding the will enable you to create a unique and professional website which will drive traffic to your store. With this, you will increase sales and this year will be of success.